As famous Danish brands go, Bang and Olufsen are one of the best-known around the globe. They've earned their reputation not just for their incredible focus on quality, but also for their unique approach to branding, based on a combination of impeccable design, emotional consumer focus, and innovation.
Bang & Olufsen has debuted its new Beovision Harmony television, sporting mechanical, rotating panel speakers that are meant to turn the TV into a sculptural object. When the screen is not in use, the TV sits low to the floor, partially obscured by the speakers.